Who you would be working with
I have spent twenty-six years inside other people's data.
I am Bernd Murr. I have worked in enterprise data analytics since the late 1990s,
across dozens of SAP customer projects, and I moved to Singapore to do the same
work here. Murr Analytics & AI is a Singapore private limited company.
My background is unusual in one specific way: I am equally comfortable in the
deep plumbing of an SAP system — ABAP, table structures, twenty years of accumulated
custom development — and in the machine learning layer that increasingly sits on top
of it. I studied how AI systems actually work in 2018, with certification from
Stanford University, well before it became a procurement category.
That combination matters more than it used to. The organisations getting real value
from AI are not the ones with the best models. They are the ones whose data was
already in order.
You work with me directly. No account manager, no rotating junior team,
no handover to someone who has not read the brief.
Bernd Murr · Founder
Singapore
Technical depth
SAP
SAP Business Data CloudSAP Datasphere
S/4HANASAP ECC
ABAPSAP BW
HANA
Data MigrationArchiving
Master Data
Data & AI
PythonSQL
Machine LearningData Lineage
TensorFlowPyTorch
Data GovernanceAnalytics
Also
JavaJavaScriptPDPA
Working with European headquarters
I work in English and German. For European groups with APAC operations,
I can bridge the gap between headquarters reporting standards and what the
regional entity is actually able to produce — a problem that is usually
described as a systems issue and is almost always a data one.
